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// SERVICES
  • Marketing Workshops & Training Sessions
  • Brand Audits & Evaluations
  • Digital Transformation Consulting
  • Market Entry Strategy Consulting
  • Customer Experience Optimization
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Knowledge is Power

 

Building a premier marketing organization requires far more than simply offloading tasks to vendors; it demands the accumulation of robust institutional knowledge over time. Our capability-building programs begin with an efficient skills audit and a stakeholder alignment workshop that clearly identifies blind spots in strategy, analytics, and execution. From there, we provide powerful “simulation labs” where executives and practitioners confront real funnel bottlenecks using anonymized company data. Participants will master demand-generation frameworks, zero-party data activation, agile campaign sprints, and omnichannel orchestration, all guided by Stratika mentors who have expertly scaled brands on both sides of the Atlantic.

 

Our commitment doesn’t stop at the classroom door. Graduates gain access to modular playbooks, API-ready KPI dashboards, and 30-day micro-coaching sessions specifically designed to turn new habits into ingrained practices. Our dedicated Slack channel ensures our experts are always on hand for immediate troubleshooting, while quarterly health checks provide critical insights into adoption rates, accuracy, and performance gains. The outcome is a powerful in-house center of excellence that innovates with the agility of a startup, executes with the discipline of enterprise governance, and liberates you from ongoing agency dependence.

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Audit the brand before the market does

 

Brands can encounter challenges long before revenue figures reflect the downturn. Our Brand Audit is your proactive solution, expertly identifying misalignments in visual identity, brand voice, and market relevance that threaten to erode brand equity. We meticulously assess every channel, packaging, point of sale (POS), paid media, organic search, and customer care—against established industry standards and evolving consumer expectations, ensuring that no warning sign goes unnoticed.

 

Our robust methodology seamlessly combines AI-driven social listening with human insights. We rigorously analyze sentiment, share of voice, and search engine results page (SERP) visibility while also conducting stakeholder interviews, shelf scans, compliance checks, and user experience evaluations. Each finding is assessed for revenue risk and remediation effort, culminating in a heat map that clearly identifies quick wins versus strategic overhauls.

 

Deliverables include a comprehensive Brand Strength Index, creative consistency scorecards, and a decisive 90-day sprint roadmap outlining responsibilities, costs, and key performance indicators (KPIs). Whether your needs call for a subtle logo refinement or a complete narrative overhaul, you will receive data-driven recommendations that solidify cohesion, amplify competitive presence, and protect your long-term brand equity.

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Digitize the process, humanize the experience

 

Legacy systems can significantly hinder growth, often going unnoticed until they become a major roadblock. Our Digital Transformation Consulting acts as a powerful diagnostic tool, revealing the hidden bottlenecks in technology stacks, workflows, and data governance that diminish profitability and slow decision-making. We conduct a comprehensive audit of every layer—ERP modules, CRM data, marketing automation, supply chain APIs, and security protocols—benchmarking them against industry standards and evolving customer expectations to ensure no code snippet or process delay escapes our scrutiny.

 

Our program seamlessly integrates AI-driven log analysis with dynamic stakeholder workshops. We meticulously trace data lineage, map user journeys, and stress-test platform resilience, ranking each finding by cost, risk, and potential upside. Our deliverables include a detailed Transformation Heat Map, a strategic 12-month sprint blueprint, and role-based playbooks that define ownership, budgets, and key performance indicators (KPIs). Whether you need cloud migration, low-code integration, or a comprehensive workflow overhaul, we provide decisive, evidence-backed guidance that enhances agility, reduces operating costs, and positions your enterprise for sustained innovation.

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Enter markets not minefields

 

Entering a new market without a solid plan is a risk that investors shouldn't have to take. Our Market Entry framework is expertly designed and executed to eliminate uncertainty, combining macroeconomic modeling with actionable insights from the field. We precisely assess total addressable demand, analyze tariff and tax policies, map efficient distribution routes, and pinpoint competitive opportunities across all U.S. states and EU member countries. Through in-depth consumer ethnography and advanced social listening, we uncover the cultural insights that drive purchasing decisions, while our regulatory heat maps identify potential hurdles that could impede customs clearance or lead to costly data privacy fines.

 

With the market thoroughly mapped, we develop a robust phased go-to-market strategy that aligns cash flow with breakeven milestones. Our e-commerce launch platforms provide immediate visibility and shelf space, bolstered by strategic partnerships with distributors and franchises that establish strong local credibility. Our comprehensive localization strategy ensures that language, payment systems, packaging, and compliance are flawlessly aligned, maintaining a consistent brand voice across diverse markets. Furthermore, our governance checkpoints—including VAT audits, product safety filings, and ESG reporting—guarantee that your expansion is not only legal but also financially sound. The outcome? A powerful international growth engine that scales efficiently, profitably, and with an impeccable reputation.

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Emotion shapes memory - memory creates loyalty

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  • First impressions spark interest, but comprehensive experiences build unwavering loyalty. We confidently embed ethnographers and data scientists into your customer journey to capture the crucial micro-moments that either delight or derail your customers. Utilizing clickstream mapping, diary studies, and sensor-based journey analytics, we expertly identify friction points and uncover untapped “wow” zones. Armed with these powerful insights, we craft service blueprints that seamlessly synchronize people, platforms, and policies into a cohesive rhythm. This approach enables personalized onboarding that anticipates customer questions, AI-driven nudges that effectively prevent churn, and proactive support triggers that activate before customers even reach out for assistance.

     

  • Our execution is firmly rooted in evidence. UX/UI sprints optimize customer pathways, and omnichannel messaging ensures that conversations remain contextually aware. Furthermore, our tiered loyalty strategies are designed to transform casual buyers into passionate brand advocates. Every enhancement is rigorously tested through controlled experiments, either A/B or multivariate, to confirm significant improvements in key metrics such as Net Promoter Score (NPS), repeat purchase rates, and average order value. Our continuous Voice-of-Customer feedback loops provide real-time sentiment, enabling your experience architecture to swiftly adapt as customer expectations evolve. The result is a dynamic narrative that customers will enjoy, remember, and share, converting satisfaction into sustainable growth.

// FAQS

Some frequently asked questions.

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