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Last updated: 25 October 2026

This policy explains what personal data Stratika Solutions collects when you visit stratikasolutions.com or contact us, why we collect it, and what you can do about it. We collect as little as we can, and we never sell it.

Who we are

Stratika Solutions is a market entry and positioning consultancy based in Novi Sad, Serbia, with a presence in Ho Chi Minh City, Vietnam. We are the controller of the personal data described here.

For any question about your data, write to contact@stratikasolutions.com.

What we collect and why

When you contact us

If you write to us by email, send a message on WhatsApp or use a form on this site, we receive what you choose to share: usually your name, email address, phone number, company and the details of your enquiry.

We use this only to reply to you, to prepare a proposal and, if we work together, to deliver the work. The legal basis is the steps you ask us to take before a contract, and our legitimate interest in answering business enquiries.

When you browse the site

With your consent, we use Google Analytics to understand which pages are read and how visitors find us. Google Analytics uses cookies and collects information such as pages visited, approximate location, device and browser. IP addresses are not stored by Google Analytics 4.

With your consent, we use Microsoft Clarity to see how visitors use our pages, through heatmaps and anonymised session recordings. Clarity masks text you type into fields, so we do not see what you enter.

We use Google Tag Manager to load these tools. Tag Manager itself does not store cookies. It only loads Clarity after you accept statistics cookies.

For visitors from the EU, the UK and Switzerland, Google Analytics uses Google Consent Mode and stores no analytics cookies until you agree.

To keep the site secure

Our security plugin, Wordfence, records IP addresses and requests to protect the site against attacks and abuse. This is based on our legitimate interest in keeping the site and its visitors safe.

Cookies

We use only the cookies needed for the site to work, plus analytics cookies if you allow them. You can change or withdraw your consent at any time through the “Manage consent” button on every page.

The full list of cookies is in our Cookie Policy.

Who else sees your data

We share data only with the service providers we need to run the site and our business:

  • Google (Google Analytics, Google Tag Manager)
  • Microsoft (Clarity)
  • Our website hosting provider
  • Our email provider, which delivers the messages you send us
  • Wordfence (Defiant Inc.), for site security

Fonts are hosted on our own server, so loading a page does not send your data to Google Fonts.

If you contact us on WhatsApp or follow a link to LinkedIn, those services handle your data under their own privacy policies.

Some of these providers are based in the United States. Where data leaves the European Economic Area or Serbia, it is protected by the EU–US Data Privacy Framework or by Standard Contractual Clauses.

How long we keep it

Enquiries are kept for as long as we are in conversation, and for up to three years after our last contact, unless we start working together. Client records are kept as long as the law requires.

Google Analytics data is kept for 14 months. Clarity session recordings are deleted by Microsoft after 30 days.

Your rights

You can ask us to show you the data we hold about you, correct it, delete it, limit how we use it, or send it to you in a portable format. You can also object to processing based on our legitimate interest, and withdraw your consent at any time.

To use any of these rights, write to contact@stratikasolutions.com. We reply within 30 days.

If you think we have handled your data wrongly, you can complain to the Commissioner for Information of Public Importance and Personal Data Protection of the Republic of Serbia. If you live in the EU, you can also contact the data protection authority in your country.

What we do not do

We do not sell personal data. We do not use it for automated decisions about you. This site is not intended for children under 16.

Changes

When our tools or practices change, we update this page and the date at the top.